Strike up the band! A new semester is here! Time to #BCWelcome the students back! (Photo by Caitlin Cunningham)
Student Affairs’ BC Beat is heading up the #BCWelcome campaign, and has asked for help in supporting the hashtag. This is a great opportunity to introduce new and returning students to Boston College through interesting posts from your school, department or group. Let them know what services you provide or give a snapshot of the people in your office. Starting tomorrow, we’ll be promoting the #BCWelcome Tagboard so make sure to plan posts for the remainder of the week to get some visibility.
Also, mark your calendars for this semester’s Social Media Council meetings: Oct. 8 and Nov. 12 in McGuinn 521 (please note the room change) and Dec. 10, back in McGuinn 334. All meetings begin at 2 p.m.
It’s also been a busy summer for many – some departments have signed on to social for the first time and others have expanded to offer more channels. So let’s give a warm welcome for: Office of Admission, Marketing Department, Chemistry Department, Fine Arts, Boston College Football, Boston College Police on Instagram, and BC Emergency’s new app. Athletics has launched our first official SnapChat on campus (you can find them at @bcathletics on the app.)
Did we miss you? Email email@example.com with your directory update.
It’s hard to ignore the success of “Boston College Happy.” BC’s viral video has been viewed more than 300,000 times to date, making it the most popular “Happy” video among any US university, college or school. BC Happy was also the first to represent Boston in the international “We Are Happy From…” website. (See responses to the video from around the world in this Storify and read more background in this Boston College Chronicle story.) Designed by News & Public Affairs Office Manager Michael Maloney, this infographic breaks down “Happy” data gathered from YouTube, Facebook and Twitter analytics. (And note the changes from the “40 Days of Happy.”) Enjoy!
#BCSocial alert! Great effort underway to help connect students around the world and rally behind Boston. Guest post by Assistant Director for International Development Christina Hatzipetros explains more:
The Office of International Programs is sponsoring a student initiative to show solidarity and support for the city of Boston and the runners in the 2014 Boston Marathon. Starting this Monday and in the two weeks leading to Marathon Monday, OIP will replace its profile photo on social media sites with this image. All students studying abroad this semester have been invited to participate.
“As Marathon Monday 2014 rapidly approaches and we all find ourselves in various countries around the world, our hearts return to Boston. We have an opportunity to show our love and support for Boston and the marathon runners from wherever we are in the world,” said Rebecca Howell CSON’15, who is studying at Venice International University this semester.
To participate: Take a picture or make a short video (up to 10 seconds) of yourself expressing your support from your location abroad this semester while wearing either Boston Strong, Boston College, or any type of Boston apparel and post it, tweet it, or Instagram it. Tag pictures and videos with #BCHeartsForBoston and/or #ToBostonWithLove. You can also send in photos and videos via email to firstname.lastname@example.org to be posted on the OIP sites.
Posts will be curated and published on the IOP channels Facebook, Twitter, Pinterest, YouTube and Instagram.
Share this with other students from Boston-area schools who are studying abroad. With your help we look forward to making this a true international effort!