Monthly Archives: August 2014


Strike up the band! A new semester is here! (Photo by Caitlin Cunningham) See more BC Scenes at

Strike up the band! A new semester is here! Time to #BCWelcome the students back! (Photo by Caitlin Cunningham)

They’re back!

Student Affairs’ BC Beat is heading up the #BCWelcome campaign, and has asked for help in supporting the hashtag. This is a great opportunity to introduce new and returning students to Boston College through interesting posts from your school, department or group. Let them know what services you provide or give a snapshot of the people in your office. Starting tomorrow, we’ll be promoting the #BCWelcome Tagboard so make sure to plan posts for the remainder of the week to get some visibility.

Also, mark your calendars for this semester’s Social Media Council meetings: Oct. 8 and Nov. 12 in McGuinn 521 (please note the room change) and Dec. 10, back in McGuinn 334. All meetings begin at 2 p.m.

It’s also been a busy summer for many – some departments have signed on to social for the first time and others have expanded to offer more channels. So let’s give a warm welcome for: Office of Admission, Marketing Department, Chemistry Department, Fine Arts, Boston College Football, Boston College Police on Instagram, and BC Emergency’s new app. Athletics has launched our first official SnapChat on campus (you can find them at @bcathletics on the app.)

Did we miss you? Email with your directory update.  

Click on This: #BCSummer

BC Summer in the sand

A few weeks of #BCSummer remain (27 days until students return!) and your school or department’s social editorial calendar is looking…bare. What do you do?

Inspiration is here in the form of University accounts that have been going strong with fresh content throughout the summer:

BC Bookmarks is a blog and Twitter account continually producing interesting, new material promoting all things literary at BC. The posts on faculty, staff, student and alumni publications fuel the Boston College Books Pinterest page. Offered by the Office of News & Public Affairs, the blog is great resource for publications, events and awards.

Although on hiatus until September, the John J. Burns Library Blog continues to be a phenomenal resource for historical information. A great, evergreen post from this week, “Where is Chestnut Hill, Anyway?” was done by Anna Whitham, Conservation Assistant at the library.

BC Social Work in Italy is a pictorial story on the BC Graduate School of Social Work‘s social media accounts. Students of Prof. Westy Egmont traveled to Italy this summer to study the response to increasing immigration from Syria and North Africa. An interesting topic and interesting student photos gives perspective into this unique program.

#EagletoWatchBoston College Alumni produced this new series of posts every Wednesday. Featuring young alumni “doing great things,” this is an example of scheduling themed content. (What is themed content? Think #TBT.)

Everyone is hungry for great photos. Two options to keep on your radar: Boston College Flickr – which is quickly approaching 1 million views — has select photos that were published in the Boston College Chronicle from 2010 to present day; and the recently launched OMC Stock Photo – a catalogue of select photos from the Office of Marketing Communication staff photographers.

Finally, BC Athletics has been building excitement around football season with a #KickoffCountdown, illustrated with a series of player graphics. This, along with the College Colors competition should get Superfans pumped for the upcoming sports year.

What is your favorite resource for summer content?

Later this month we will be featuring new social accounts at Boston College. If you know of a new social account to be added to the University social directory, email