Monthly Archives: January 2015

SMC 2/4 Preview

(Photo by Caitlin Cunningham)

(Photo by Caitlin Cunningham)

Greetings, SMC-ers! By now, everyone has shoveled out from #BlizzardOf2015. (and Tylenol will be served at next week’s Social Media Council upon request.) Wednesday is our first meeting of the semester and we have a great lineup.

For those who have asked for information on social media management tools, we’re having an expert in from Hootsuite to give an overview of the product and talk about possible ways a tool like this can enhance social media channels. Be sure to bring questions regarding automation, analytics and collaboration.

Next, we’ll review some recent changes to Facebook and talk about engagement. From leveraging trending topics to evaluating useful analytics and data, this session will take a more advanced look at the platform.

Finally, BC Admission will step into the Social Spotlight to talk about the upcoming #BC2019 campaign. Zachary Wielgus, Assistant Director of Admission, will talk about ways you can introduce your schools and departments to incoming students.

So mark your calendars for 2-3 pm in McGuinn 334 and please RSVP to social@bc.edu