Category Archives: Periscope

SMC 12/9 Preview

Our last Social Media Council meeting of the calendar year will take place tomorrow, Dec. 9, 2 p.m. in McGuinn 334.

For the first time in a long time, we’ll hold a working meeting and hear from social media practitioners across campus who will talk about campaigns, trends and challenges.

Thanks-120115The University Advancement team behind the recent #GivingTuesday campaign will kick off our meeting with with a behind-the-scenes look at what it takes to run a successful one-day campaign. In case you missed it, UA executed an excellent giving drive on Dec. 1, across multiple platforms, including email, websites, Facebook, Twitter and Instagram. (A special thanks to all members who participated!)

Boston College Career Center will give an update on the upcoming #BCendeavor campaign. A new program this year, this social campaign will be used throughout the two-day career exploration to promote activities of the sophomores on campus and in Boston.

Boston College Admission has been using the Boston College Periscope account this semester to do campus tours for perspective students. Administrators will share their experiences using the platform. Admission will also be kicking off #BC2020 this month to welcome the newest class of Eagles (yes, that says 2020! yikes!)

If you haven’t already, please RSVP to social@bc.edu so we have enough room for everyone. There should be plenty of time to talk about trends and brainstorm upcoming topics, so please come with ideas. See you tomorrow!

SMC 10/14 Preview

The first meeting of the Social Media Council this semester is upon us! Tomorrow we’ll meet in McGuinn 334 at 2 p.m. with a packed agenda.

Screen Shot 2015-10-08 at 2.47.14 PMOur guest speaker this month is Tom O’Keefe, A.K.A. Boston Tweet, who has established himself as one of the top social influencers on Twitter in Boston. Tom has a Twitter audience north of 160,000 and is the founder of Flutter, an online platform for local charities to create interesting local experiences. A 1995 alumnus of BC, Tom has agreed to share with us his story, tips on Twitter and details on how to successfully build and sustain a brand on social media.

Next up, Athletics Associate Director of Communications Lizz Summers will give us an update on her department’s new website, and preferences with hashtag usage when posting about BC Athletics teams or news. Cheryse Ong, Social Media Manager for BC Alumni, will also provide an update on upcoming campaigns and social media efforts from her department.

We’ll leave some time to talk about Periscope, as more departments have become interested in or already started utilizing this live streaming service connected with Twitter. Curious about Periscope? Read this blog post from the team that developed it. And here’s a look at how other schools have utilized Periscope to date.

If you haven’t already, please RSVP to social@bc.edu so we have enough chairs! See you tomorrow.